Ammonia Commercial Economics
Stage C, Exposure, delivery and derivative demand. Level 6 of 10.
Ammonia as the carrier: conversion and reconversion economics, cargo sizing, destination netback, and competition with conventional ammonia supply.
128 chapters · 11 modules · every chapter one 8 to 10 minute explainer · builds on: Course 02, Course 04, Course 10
One chapter is one idea taken to the point of use
Each chapter covers one idea to the point where you can use it, and comes two ways: a narrated explainer, and a deep dive audio discussion of around thirty minutes that works the same material at depth.
Self-paced throughout, and the same chapters can be taught as a cohort. Chapters run in order: each one assumes only what the chapters before it taught, and capability belonging to a later course is named and deferred rather than half-covered.
11 modules · 128 chapters
Open any module for its full chapter list, in teaching order.
M0 The Carrier Question This Desk Has to Answer Ch 1-11
- Why Ammonia Keeps Appearing in Export Proposals
- The Two Markets One Cargo Can Enter
- Whose Seat the Arithmetic Sits In
- What Is Taken as Already Built
- What This Material Deliberately Hands On
- The Carrier Chain Laid Out End to End
- Two Exits From the Same Discharged Tonne
- The Walk-Back Figure This Desk Works With
- Why Every Step Back From the Destination Takes Value Out
- Illustrative Figures and What They Are For
- The Order the Material Is Built In
M1 Converting Hydrogen Into Ammonia Ch 12-22
- The Synthesis Loop as a Cost Centre
- Nitrogen Is Not a Free Input
- The Energy Penalty Synthesis Imposes
- Hydrogen Arriving at the Synthesis Boundary
- Why a Variable Feed Hurts the Loop
- Buffer Storage Between Electrolyser and Loop
- The Minimum Stable Rate and What Sits Below It
- Uptime and the Capital Recovery Per Tonne
- Oversizing the Loop Against Oversizing Electrolysis
- The Converted Tonne Assembled
- Why a Production Cost Never Decides Anything
M2 Refrigerated Storage and the Loading Terminal Ch 23-32
- Cold Storage Rather Than Pressurised Storage
- Vapour Generation in a Refrigerated Tank
- The Water Content That Protects Carbon Steel
- Grades a Receiving Buyer Might Insist On
- Working Capital Held in a Part-Filled Tank
- Tank Volume, Not Output, Sets Sailing Frequency
- Pumping Rate and the Hours Alongside
- Vapour Return and Where the Duty Lands
- Tonnes Lost Between Synthesis and the Manifold
- The Loading Terminal's Own Recovery
M3 Sizing the Parcel Ch 33-44
- Parcel Size as a Commercial Choice
- The Refrigerated Ammonia Fleet by Capacity
- Unit Freight Falls as the Parcel Grows
- What a Larger Parcel Costs in Working Capital
- The Receiving Tank Decides What Can Be Discharged
- Berth, Draft and Arm Limits Where It Unloads
- Part Cargoes and Sharing a Hull
- The Heel Retained After Discharge
- Reconciling Sailing Interval With Synthesis Rate
- One Large Voyage or Two Smaller Ones
- Sizing for a Buyer Who Will Take Less
- A Parcel Sized From First Principles, Illustratively
M4 Walking the Value Back From the Receiving Market Ch 45-58
- Defining the Walk-Back Precisely
- Choosing Which Destination Value to Start From
- The Published Assessments the Incumbent Trade Quotes
- Delivery Bases Are Not Interchangeable
- The Black Sea Reference and How an Anchor Goes Stale
- Removing the Receiving Terminal's Charges
- Removing the Voyage
- The Value Standing at the Ship's Rail
- The Last Step to the Synthesis Gate
- Restating the Result Per Unit of Contained Hydrogen
- When the Result Comes Out Negative
- Two Receiving Markets on One Basis
- The Freight a Destination Can Bear Before It Loses
- A Walk-Back Run From Assessment to Plant Gate
M5 Dissociation: Ammonia Back Into Hydrogen Ch 59-71
- What a Cracker Actually Does
- The Heat Duty and Where It Is Raised
- Why Dissociation Lowers the Result a Second Time
- Residual Ammonia in the Product Stream
- The Purity a Hydrogen Buyer Will Cite
- Pressure Swing Adsorption Behind the Reactor
- Compression to the Buyer's Delivery Pressure
- Capital Recovery Across the Cracker's Load Factor
- Turndown, Start-Up and Demand That Is Not Flat
- Heat Integration With a Neighbouring User
- The Case For Cracking at the Receiving End, and Its Assumptions
- The Case Against It, and Its Assumptions
- A Cracked Hydrogen Cost Built Illustratively
M6 Selling the Ammonia as Ammonia Ch 72-83
- The Exit That Needs No Reactor
- Who Buys Seaborne Ammonia Today
- The Plant-Gate Figure Without Reconversion
- Comparing Two Exits Without Comparing Two Units
- When Selling It as Ammonia Is Simply the Better Answer
- The Low-Carbon Attribute Travelling With the Cargo
- Why an Attribute Does Not Create a Differential
- Displacing a Tonne Inside an Existing Supply Chain
- The Prospective Marine Fuel Outlet
- Industrial Users and the Grades They Require
- Splitting One Parcel Between Both Exits
- Recording an Exit Decision So It Survives Challenge
M7 The Contest With Established Ammonia Supply Ch 84-96
- The Incumbent Is Not a Thought Experiment
- How Conventional Ammonia Is Made and What Drives Its Cost
- Why the Incumbent's Floor Moves With Gas
- Recovered Capital Against New Build
- Spare Capacity Used as a Competitive Weapon
- The Customer Is Already Under Contract
- Reading an Industrial Buyer's Enquiry
- Pricing Against a Reference Without Asserting Its Level
- Geography Can Outweigh a Production Cost Gap
- Trade Measures and Border Carbon Charges
- The Narrow Ground an Entrant Actually Holds
- Declining to Compete for a Tonne
- A Competitive Position Assessed Illustratively
M8 Where the Walk-Back Breaks Ch 97-107
- The Baseline Was Deliberately Simplified
- The Destination Value Weakens After Commitment
- Freight Moves Between Sizing and Sailing
- The Reactor Misses Its Assumed Load Factor
- No Tank Space on the Discharge Date
- Synthesis Runs Below the Rate the Build Assumed
- The Attribute Fails Verification
- A Figure That Was Correct on the Wrong Date
- Finding Which Input Moves the Answer Most
- Reporting a Range Rather Than a Number
- Adverse Moves Arriving Together
M9 Ammonia Weighed Against the Other Carriers Ch 108-117
- Ranking Carriers Only on the Plant-Gate Figure
- Liquefied Hydrogen on the Same Frame
- Liquid Organic Carriers on the Same Frame
- Pipeline Delivery Where It Already Exists
- The Asymmetry That Favours Ammonia
- Methanol and the Derivatives Left Alone Here
- Ranking Carriers for One Specific Route
- Why a Universal Carrier Ranking Hides Its Assumptions
- The Choice Is Reversible Only at a Price
- What a Carrier Comparison Cannot Settle
M10 A Worked Export Decision and the Limits Ch 118-128
- The Project Brought to the Table
- Sizing the Programme for This Case
- The Figure Walked Back From the Nearer Market
- The Figure Walked Back From the Farther Market
- The Cracked Hydrogen Exit Priced
- What the Established Supplier Will Do
- Ranking the Three Exits
- Stressing the Preferred Exit
- The Decision Memo
- Defending It Against the Obvious Challenges
- What an Ammonia Netback Cannot Do
The brochure gives each of these 128 chapters a paragraph on what it covers and what you can do once you have worked through it.
This is course 11 of twenty
It stands alone, and it is also the entry point to the Hydrogen Desk Academy pathway.